« The revolution will be searched for through Google | Main | No sharks please, we're British »

March 18, 2007

Ten blue links, sitting on a wall

I hadn't realised quite how self-delusion powers the Ask.com Information Revolution wannabe guerilla marketing site. From the latest blog entry:

There’s more to life than pages and pages of “ten blue links”. That’s the experience most of us have with search engines today: a list of millions of links, ten at a time, in ranked order. That’s pretty much it - you’re on your own after that.

Now try searching at Ask.com. Count those links. There's no prizes for guessing how many turn up. In blue.

I'm a bit sorry I didn't look up the Information Revolution site before - it has all the hallmarks of a slow-motion Interweb car crash. The posts keep coming about how well the revolution is going while, below, the people commenting do nothing but lay into them (or post spam).

Posted by Chris at March 18, 2007 6:18 PM

Post a comment